Rural
UPAnubhav
Rural Tourism • Community Engagement
Overview
UPAnubhav is a rural tourism initiative focused on developing community-led tourism ecosystems across villages in Uttar Pradesh.
Location: 22 Villages · 7 Districts · Uttar Pradesh
Scope of Work
- Rural Tourism Development
- Community Engagement
- Experience Design
- Capacity Building
Deliverables
- Village tourism plans
- Experience portfolios
- Community engagement framework
- Capacity-building initiatives
Challenge
Generating sustainable livelihoods while preserving local culture, heritage, crafts, and traditions.
Our Approach
We worked directly with village communities to identify tourism assets, design experiences, build capacities, and strengthen market readiness.
Outcomes
- Established the foundation for community-owned tourism experiences across multiple rural destinations.